Once you’ve completed discovery work for a content strategy project, the next best step is to create a situation analysis. Here’s how to craft one effectively.
“We could not have done this project without you. You listened, you considered, you advised, you listened again, you revised, and you set us out a clear and flexible road to the future. And we’ve really enjoyed getting to know you.”
Julie, Vice President/Editor-in-Chief
“Brain Traffic takes a united, collaborative approach. They get our vision and our goal—where we’ve been, where we’re at now, and where we want to go. They’re like an extension of our internal team instead of a vendor.”
Morgan, Senior Digital Strategist
“It has been and continues to be a real pleasure working with Brain Traffic. Kristina got us focused and moving down the right path, and Meghan has been fantastic! Brain Traffic really is at the top of the content game.”
Robb, Chief Marketing & Communications Officer
Your content is one-of-a-kind, but it’s likely the challenges you’re facing are not. Take a moment to tell us about your project, pain points, or aspirations—we’re here to help.